
Parami - Bride's Pride Collection
We are thrilled to announce that our brand has been nominated for the prestigious National Jewellery Awards 2024! 🏆✨ This recognition is a testament to the passion, craftsmanship, and innovation that goes into every piece of jewelry we create.
Being part of this esteemed awards ceremony is not only an honor but a reflection of the dedication to quality and timeless elegance that our brand stands for. We would like to express our deepest gratitude to our incredible customers, associates, and the entire team who continue to inspire us to push boundaries and elevate the art of jewelry-making.
This nomination fuels our commitment to designing pieces that make every moment unforgettable. Thank you for supporting us on this exciting journey!

The Inspiration
As pure as the nature itself, the soul of each piece of jewellery in this collection lies in their sanctity and authenticity. Drawing inspiration from the benignity of the universe, the pieces in Parami collection have been crafted with purest of gold, rarest of gems and fondest of art. The artisans at the atelier have thoughtfully curated the collection, while rejoicing and commemorating the beauty of Nature's Glory.

Head Jewellery
The Dancing Swain
representing the zenith of gaiety with a dancing peacock in all eminence, this masterpiece is a paradigm of beauty.

Left Earring
Tusker's Heaven
Rendering a narrative of a carefree elephant playing in his own little world, a vista no less than realising heaven's bliss, this Tusker's Heaven Earring bedecked with Diamond and Rubies, enhances the allure of the wearer.

Right Earring
The Rabbit's Burrow
The innocence of a bunny peeking out from his burrow and the honesty of divinity are the elements that inspire the craft of the earring. A bejewelled ode to the sublimity of Earth's compassion.

The Necklace
The Nature's Dwelling Necklace
They say masterpiece is created only once.
And this, one of a kind paragon, is a true incarnation of perfection. Evoking the jubilation of the universe in the form of enchanting elements of environs, this piece of art is reminiscent of the true beauty of divinity.

Left Bangle
The Tusker's Trail
A stylised expression of elephants walking on Diamond dew drops, this bangle is another enchanting piece from the house, reflecting the hues of a fresh morning in a jungle, in the form of exquisite jewellery.

Right Bangle
The Bunny's Paradise
Depicting the flora and fauna of a forest along with a paradise worthy sight of adorable bunnies nibbling together, 'The Bunny's Paradise' gold bangle is a stunner, making statement wherever you go.

Hand Anklets
The Swan Hand Anklets
Exemplifying gracefulness at its finest, these Swan Hand Anklets with perfectly enamelled swan along with a Diamond, portray a swan bringing a gift of love and also represent the purity of thought.

The Peacock Ring
Elegantly crafted, this one finger movable peacock ring with all its grandeur reflects the nest of a peahen, extolling the magic of creativity.

The Floral Delight Ring
A delight to the eyes and soul, this Floral Delight two finger statement ring is embellished with precious gems, representing flowers and buds of a lush flowerbed.


The Craft
Seeing the virtue of the world, and above all, preserving it through every possible might, are the values that continuously influence every endeavour at VELVET BOX. And extending the same philosophy to the current collection of Parami, the artisans at the Maison have harnessed the beauty and purity of nature in their true celestial semblance.
And of-course, it was the mastery of craftsmanship and art from the Maison, which could recreate the magical charm of the Dame Nature with all her resplendent grandeur. Executing the original thought into sketches and then to the actual masterpiece, it did take more than a year of meticulous trials and tribulations including around 9,700 hours of 27 highly skilled individuals to reach this level of impractical technical artistry. Gold was handcrafted individually into ore than 4000 forms, and then each gold piece was soldered together at the joinery to achieve the desired outcome. Weaving together design and technicality, the jewelleries were further embellished with responsibly & carefully sourced Finest Natural Diamonds, African Rubies and Golden South Sea Pears from Indonesia, and arranged in beautiful settings; accentuated with highest level of enamel art.

A true example of God's poetry, taking form in reality.
Executed using the Maison's repertoire of techniques, this elegantly hypnotic necklace portraying the purest form of Love and Nature's benevolence is a testament to the Atelier's prowess of excellent artistry. The flawless & colourless Nature's Purest Diamonds with Brilliant Heart & Arrow Cut, that celebrate love; with finest of African Rubies, perfectly create a picturesque world of wedding. More than Four Thousand pieces of Hnd Crafted Gold are joined to bring life to a beautiful imagination, and is further enhanced by superior enamel art. The exclusive South Sea Pearls are carefully sourced gracing her neck.


A true display of artisanal excellence, manifesting House's passion towards the Beauty of Nature.
This exclusive original 25 Years old Teak Wood Gift Box has been designed and created with as much love and passion, as our jewelleries.
Taking forward the thought with nuances representing "Parami", it took more than 3 months of meticulous dedication, to arrive at something worthy enough to wrap and preserve the precious pieces of art.
"With every breath of nature's depth, she was becoming more herself."
Angie Weiland - Crosby