Our Sustainability Goals
OUR MISSION PILLARS
EXPERTLY DESIGNED JEWELRY
Award-winning designers in our studio dream up each piece, considering every aspect of the distinct design. Then, artisans with masterful attention to detail bring our jewelry to life, so you can wear it forever.
EVERY PIECE CRAFTED ETHICALLY
Every aspect of our jewelry is ethically crafted, from the minute the materials are sourced, to the moment you put it on — because we believe you should feel good about what you're wearing.
UNIQUELY YOURS
We craft our jewelry joyfully, and just for you. Whether it's a made-to-order, one-of-a-kind engagement ring or a personalized piece of fine jewelry, our designs reflect the unique story of who you are.
Responsibly Made
Our sustainable jewelry is made in spaces that are safe and healthy. All of our suppliers agree to our Code of Conduct and are audited to verify that they meet our standards. We are pushing ourselves, our suppliers, and the industry to be even safer, healthier, and more transparent.
OUR SUSTAINABLE MATERIALS
REPURPOSED GOLD & SILVER JEWELRY
No one ever throws away their gold. Because it’s not considered a typical waste product, “recycled gold” is only accurate when the gold is reclaimed from e-waste. To reflect this, the jewelry industry updated the definition to “repurposed” in 2024.
From here on out, we will refer to our gold and silver as “repurposed.”
In 2024, we used 97% repurposed gold* and 95% repurposed silver* to craft our fine jewelry collections.
By 2025 end, 100% will be repurposed or Fairmined.
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*Certain components and findings, like peg heads, posts, clasps, tennis bracelet mountings, and chains, may not be from repurposed sources due to limited availability. Limited supply in the market poses a challenge to exclusively source repurposed platinum, so we work with our suppliers to source repurposed platinum when available.
Lab Grown Diamonds
We were one of the first in the industry to sell lab diamonds as a mining-free alternative to natural diamonds in 2018.
We pioneered new standards to ensure our lab diamonds are even more socially and environmentally responsible: 100% of our lab diamond manufacturers have been audited for safe working conditions and we continue to push them to increase their wind and solar energy use.
We offer innovative lab grown diamond collections: which showcases diamonds grown, cut, and polished with 100% renewable wind and solar energy, which also features diamonds grown with CO2 captured before it's released into the atmosphere. In 2024, we unveiled a groundbreaking, limited-edition jewelry collection, featuring repurposed gold and lab diamonds.
Gold for Good
If our gold isn’t repurposed, it’s Fairmined.
Fairmined turns gold into good. It empowers small scale miners and encourages responsible mining to minimize environmental impact.
We’ve been practicing Fairmined Metals in our Jewelleries since our founding in 2018, and every year, we grow our line of Fairmined jewelry designs.
Repurposed Metals
Today, almost all of our gold and silver is repurposed.
Zero Waste
No single-use plastics by 2030. Zero waste in showrooms and offices by 2035.
Circularity
Recycled and repurposed materials. Timeless designs. Lifetime warranties. And trade-in programs that give your jewelry new life.